Speaking

Susan is a passionate speaker, and her talks are full of of humour and big energy. She can cover any number of topics and ranges of complexity to suit a variety of environments, from non-techy to the nuts and bolts.

Recently, Suze has been fortunate to speak to many great people at Podcasters Across Borders 2010,  United Way/Centraide Ottawa, Ignite Ottawa, Case Study Jam, Womens’ Business Connections Orleans, and GenYOttawa. She also gives regular lectures to students at Algonquin College in the Interactive Multimedia and Web Publishing programs.

Drop an email any time at sue [at] jestercreative.com to discuss fees and scheduling.

Topics:

How to Use Video to Tell Your Story
Video is Susan’s first love. Over her 20 year career, she’s produced nationally distributed television series, corporate videos, commercials, documentaries, and video podcasts. Video is one of the best tools to quickly and effectively tell stories online, but it needs to be done well to be effective. Many people shy away from video because they feel it’s too expensive or too challenging to produce. Sue will show you some simple techniques for getting up and running with incorporating video into your projects. She’ll cover some of the technical ins and outs of making quality productions, and also show you how to make your story ideas video friendly.

Doing Business in the Conversation Age
Social media has transformed the way we communicate and connect with one another. Never before has there been such a powerful way to reach your customers and clients. Building trusted relationships is the name of the game online, and in this talk Susan will discuss how to harness the power of new media to create strong connections with your customers and reach out and grab the attention and respect of new prospects. This is not a talk about tools alone, it’s a talk about how you can be successful working within this new medium.

Social Media for Social Change
The social Web has changed the way people change the world. From raising awareness to raising funds, new media has helped rally people around causes and changed the way we help others. Susan was one of the first people to get involved in 12for12k.org, a social media fundraising project started in 2009 by blogger and PR Consultant Danny Brown. The project raised over $100,000 for various charities in its first year. Sue will share the story of 12for12k and provide some great insights into how you can motivate people to change the world in the Conversation Age.

Me, Inc.: The Art of Personal Branding for Fun and Profit
New media marketing has opened  up a whole new world for freelancers and small business owners. It’s never been so easy to set up a web presence and promote yourself. But how do you get down to the essence of the image you want to portray online? In this talk, Sue will give some insight into how you can not only develop your personal brand, but how you can creatively and effectively promote yourself and your business online.

Making Meaning: How to Create Content that Speaks to People
Everyone has a story to tell, but in a sea of information, it can be discouraging to try to create content that matters to your audience. Susan discusses some methods for developing and producing content that people will notice. You need to decide what stories to tell and how to deliver them most effectively. And once you’re wowing people with your stuff, she’ll provide some practical tips on how to keep the momentum going. After all, content is King…and everyone wants their time on the throne.

Your ideas?
Don’t see your topic here? Sue is totally open to suggestions too. She can speak on any number of topics, including new media marketing, video production, entrepreneurship, social media, not-for-profits, corporate communications, writing, and much more. Just drop her an email at sue [at] jestercreative.com, to chat more about what you need.

Recent talks…more videos to come soon, I promise!

Back in November, I was fortunate to be invited to speak at Ignite Ottawa. For those not familiar with the Ignite format, basically speakers are given just 5 minutes to get their point across – with just 20 slides that advance every 15 seconds! It was a wildly fun and amusing time, and I was even more amazed when the audience crowned me as Ignite Ottawa’s very first champion!

Sue Murphy – Online Community from Andrew Alexander on Vimeo.

[photo credit: Suzanne Ure on Flickr]