Tag: marketing

music

The Art of the Gimmick

Gimmicks get a bad rap. Often they are associated with snake oil, paying too much for cheap goods, and smarmy salesmen who just want to take your money and give you little in return. It’s true, there’s a lot of gimmicky stuff out there that ain’t worth the package it […]

social media

2 Myths About Mainstream Media

Wow – people are really all a-buzz about mainstream media’s latest foray into the world of social media, eh? I’m seeing lots of different viewpoints and some great conversations. In fact, I’d say that social media is really showing it’s stuff right now – the community is out in full […]