If there’s one word I hear more than anything else when talking with people about social media, it’s “overwhelmed”. Too many different tools, too little time to learn everything. Where do I focus? Start a blog? Engage on Twitter? Set up a Facebook page? Make a video? And while you’re busy setting up your Facebook...CONTINUE READING

Let’s face it. There’s a lot of fluff content out there. And if you’re relatively new to social media and online marketing, it can be a real challenge to filter through all the junk to find the really good stuff. I’ve been kicking around the social media universe for 5 years now (read: I’m an...CONTINUE READING

Google + is all the rage. Or is it? These days, I’m spending the majority of my time helping people learn about social media. I’m not teaching them how to tweet (they pretty much figure that out for themselves), but I’m teaching them how to more effectively use social media as a part of their...CONTINUE READING

A lot of people ask me how I find the time to keep up on social media, technology news and all the rest. It would seem, for many people, that there just aren’t enough hours in the day to do it all. I agree, it’s a challenge. We’ve got so much information bombarding us on...CONTINUE READING

I don’t write social media How-To posts very often, but I’m in the middle of developing a three-day course on writing compelling online content, and, well, I guess I was inspired. I also had a head-shaking experience yesterday on Twitter. I was contacted by a blogger, with the announcement that I had been specially selected...CONTINUE READING