Category Archives: social media

How To Be Riveting on Twitter

I don’t write social media How-To posts very often, but I’m in the middle of developing a three-day course on writing compelling online content, and, well, I guess I was inspired. I also had a head-shaking experience yesterday on Twitter. I was contacted by a blogger, with the announcement that I had been specially selected…

You Can Be Helpful

Back in the olden days of social media (you know, 2007), blogger extraordinaire Chris Brogan used to talk a lot about being helpful (2011 UPDATE: he still does.). He said that one of the best ways to build community, make your clients happy, and be an all around superstar in the online and offline world…

Why I Give A Crap About What You Ate For Lunch

When people are first getting into the whole social media thing, they’re often a bit cynical. “Twitter is just a bunch of people talking about what they had for lunch.” “I don’t want to know details of your kid’s stomach flu, dear Facebook friend.” “If I see another cute cat video on YouTube, I’m going…