Category Archives: social media

You Can Be Helpful

Back in the olden days of social media (you know, 2007), blogger extraordinaire Chris Brogan used to talk a lot about being helpful (2011 UPDATE: he still does.). He said that one of the best ways to build community, make your clients happy, and be an all around superstar in the online and offline world…

Why I Give A Crap About What You Ate For Lunch

When people are first getting into the whole social media thing, they’re often a bit cynical. “Twitter is just a bunch of people talking about what they had for lunch.” “I don’t want to know details of your kid’s stomach flu, dear Facebook friend.” “If I see another cute cat video on YouTube, I’m going…

Overwhelmed By Social Media? Just Pick One.

Holy cow, social media is overwhelming! That’s probably the comment I hear the most from students and clients alike. The information stream has overflown its banks, and the flood is creeping up to our doorstep. There doesn’t seem to be a whole lot we can do to stop it, either. As more and more people…