Become a Social Media Smarty Pants

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Check the end of this post for a special giveaway! I am a huge advocate of training and education, especially when it comes to gaining a better understanding of the world of digital marketing. While there’s a certain point where you need to just hit publish, there’s also a point where being in a classroom [...]

You Don’t Want to be a Social Media Expert

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Why are people so hung up on labels? Ever since social media began its rise to mainstream popularity back in 2006 or so, I’ve seen it time and time again – everyone clamouring to become the next big “expert” on the subject. “I can teach you to Twitter in just 1 hour!”, “I’m a LinkedIN [...]

Chris Hadfield: Social Media Un-Guru

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If you’re anything like me, you’ve been watching with interest as Commander Chris Hadfield has been hurtling around our planet for the past few months on the International Space Station. While it’s pretty amazing that we are even able to have humans floating around in space, what I think is even more amazing is how [...]